Is Your Social Media Poising Your Brand Image

We've all done it before. Start a social media site, engage for a week or two and then completely forget about it. Let's face it, you're a busy person, and if you don't see immediate results, you may not feel that you have the time and energy to invest in social media posting. However, there is a huge danger in creating business accounts and then forgetting all about them. An account with low followers and no recent engagement can kill prospect business leads. If you're investing thousands of dollars in e-mail marketing and directing people to a social media account with no engagement, you are poising your company image.

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